diff --git a/homeassistant/components/zha/core/channels/manufacturerspecific.py b/homeassistant/components/zha/core/channels/manufacturerspecific.py
index 5139854d66a..814e7700d01 100644
--- a/homeassistant/components/zha/core/channels/manufacturerspecific.py
+++ b/homeassistant/components/zha/core/channels/manufacturerspecific.py
@@ -59,6 +59,41 @@ class PhillipsRemote(ZigbeeChannel):
     REPORT_CONFIG = ()
 
 
+@registries.CHANNEL_ONLY_CLUSTERS.register(registries.TUYA_MANUFACTURER_CLUSTER)
+@registries.ZIGBEE_CHANNEL_REGISTRY.register(registries.TUYA_MANUFACTURER_CLUSTER)
+class TuyaChannel(ZigbeeChannel):
+    """Channel for the Tuya manufacturer Zigbee cluster."""
+
+    REPORT_CONFIG = ()
+
+    def __init__(self, cluster: zigpy.zcl.Cluster, ch_pool: ChannelPool) -> None:
+        """Initialize TuyaChannel."""
+        super().__init__(cluster, ch_pool)
+
+        if self.cluster.endpoint.manufacturer in (
+            "_TZE200_7tdtqgwv",
+            "_TZE200_amp6tsvy",
+            "_TZE200_oisqyl4o",
+            "_TZE200_vhy3iakz",
+            "_TZ3000_uim07oem",
+            "_TZE200_wfxuhoea",
+            "_TZE200_tviaymwx",
+            "_TZE200_g1ib5ldv",
+            "_TZE200_wunufsil",
+            "_TZE200_7deq70b8",
+            "_TZE200_tz32mtza",
+            "_TZE200_2hf7x9n3",
+            "_TZE200_aqnazj70",
+            "_TZE200_1ozguk6x",
+            "_TZE200_k6jhsr0q",
+            "_TZE200_9mahtqtg",
+        ):
+            self.ZCL_INIT_ATTRS = {  # pylint: disable=invalid-name
+                "backlight_mode": True,
+                "power_on_state": True,
+            }
+
+
 @registries.CHANNEL_ONLY_CLUSTERS.register(0xFCC0)
 @registries.ZIGBEE_CHANNEL_REGISTRY.register(0xFCC0)
 class OppleRemote(ZigbeeChannel):
diff --git a/homeassistant/components/zha/core/registries.py b/homeassistant/components/zha/core/registries.py
index 2480cf1cd43..42f6bb55f51 100644
--- a/homeassistant/components/zha/core/registries.py
+++ b/homeassistant/components/zha/core/registries.py
@@ -33,6 +33,7 @@ PHILLIPS_REMOTE_CLUSTER = 0xFC00
 SMARTTHINGS_ACCELERATION_CLUSTER = 0xFC02
 SMARTTHINGS_ARRIVAL_SENSOR_DEVICE_TYPE = 0x8000
 SMARTTHINGS_HUMIDITY_CLUSTER = 0xFC45
+TUYA_MANUFACTURER_CLUSTER = 0xEF00
 VOC_LEVEL_CLUSTER = 0x042E
 
 REMOTE_DEVICE_TYPES = {
diff --git a/homeassistant/components/zha/select.py b/homeassistant/components/zha/select.py
index 38f2f417643..5ac0ec6d164 100644
--- a/homeassistant/components/zha/select.py
+++ b/homeassistant/components/zha/select.py
@@ -240,6 +240,27 @@ class TuyaPowerOnState(types.enum8):
     channel_names=CHANNEL_ON_OFF,
     models={"TS011F", "TS0121", "TS0001", "TS0002", "TS0003", "TS0004"},
 )
+@CONFIG_DIAGNOSTIC_MATCH(
+    channel_names="tuya_manufacturer",
+    manufacturers={
+        "_TZE200_7tdtqgwv",
+        "_TZE200_amp6tsvy",
+        "_TZE200_oisqyl4o",
+        "_TZE200_vhy3iakz",
+        "_TZ3000_uim07oem",
+        "_TZE200_wfxuhoea",
+        "_TZE200_tviaymwx",
+        "_TZE200_g1ib5ldv",
+        "_TZE200_wunufsil",
+        "_TZE200_7deq70b8",
+        "_TZE200_tz32mtza",
+        "_TZE200_2hf7x9n3",
+        "_TZE200_aqnazj70",
+        "_TZE200_1ozguk6x",
+        "_TZE200_k6jhsr0q",
+        "_TZE200_9mahtqtg",
+    },
+)
 class TuyaPowerOnStateSelectEntity(ZCLEnumSelectEntity, id_suffix="power_on_state"):
     """Representation of a ZHA power on state select entity."""
 
@@ -248,6 +269,44 @@ class TuyaPowerOnStateSelectEntity(ZCLEnumSelectEntity, id_suffix="power_on_stat
     _attr_name = "Power on state"
 
 
+class MoesBacklightMode(types.enum8):
+    """MOES switch backlight mode enum."""
+
+    Off = 0x00
+    LightWhenOn = 0x01
+    LightWhenOff = 0x02
+    Freeze = 0x03
+
+
+@CONFIG_DIAGNOSTIC_MATCH(
+    channel_names="tuya_manufacturer",
+    manufacturers={
+        "_TZE200_7tdtqgwv",
+        "_TZE200_amp6tsvy",
+        "_TZE200_oisqyl4o",
+        "_TZE200_vhy3iakz",
+        "_TZ3000_uim07oem",
+        "_TZE200_wfxuhoea",
+        "_TZE200_tviaymwx",
+        "_TZE200_g1ib5ldv",
+        "_TZE200_wunufsil",
+        "_TZE200_7deq70b8",
+        "_TZE200_tz32mtza",
+        "_TZE200_2hf7x9n3",
+        "_TZE200_aqnazj70",
+        "_TZE200_1ozguk6x",
+        "_TZE200_k6jhsr0q",
+        "_TZE200_9mahtqtg",
+    },
+)
+class MoesBacklightModeSelectEntity(ZCLEnumSelectEntity, id_suffix="backlight_mode"):
+    """Moes devices have a different backlight mode select options."""
+
+    _select_attr = "backlight_mode"
+    _enum = MoesBacklightMode
+    _attr_name = "Backlight mode"
+
+
 class AqaraMotionSensitivities(types.enum8):
     """Aqara motion sensitivities."""