diff --git a/homeassistant/components/todo/__init__.py b/homeassistant/components/todo/__init__.py
index 0f39d38eb46..afcb8e28f74 100644
--- a/homeassistant/components/todo/__init__.py
+++ b/homeassistant/components/todo/__init__.py
@@ -19,7 +19,7 @@ from homeassistant.core import (
     SupportsResponse,
     callback,
 )
-from homeassistant.exceptions import HomeAssistantError
+from homeassistant.exceptions import HomeAssistantError, ServiceValidationError
 import homeassistant.helpers.config_validation as cv
 from homeassistant.helpers.config_validation import (  # noqa: F401
     PLATFORM_SCHEMA,
@@ -106,8 +106,11 @@ def _validate_supported_features(
         if desc.service_field not in call_data:
             continue
         if not supported_features or not supported_features & desc.required_feature:
-            raise ValueError(
-                f"Entity does not support setting field '{desc.service_field}'"
+            raise ServiceValidationError(
+                f"Entity does not support setting field '{desc.service_field}'",
+                translation_domain=DOMAIN,
+                translation_key="update_field_not_supported",
+                translation_placeholders={"service_field": desc.service_field},
             )
 
 
@@ -481,7 +484,12 @@ async def _async_update_todo_item(entity: TodoListEntity, call: ServiceCall) ->
     item = call.data["item"]
     found = _find_by_uid_or_summary(item, entity.todo_items)
     if not found:
-        raise ValueError(f"Unable to find To-do item '{item}'")
+        raise ServiceValidationError(
+            f"Unable to find To-do item '{item}'",
+            translation_domain=DOMAIN,
+            translation_key="item_not_found",
+            translation_placeholders={"item": item},
+        )
 
     _validate_supported_features(entity.supported_features, call.data)
 
@@ -509,7 +517,12 @@ async def _async_remove_todo_items(entity: TodoListEntity, call: ServiceCall) ->
     for item in call.data.get("item", []):
         found = _find_by_uid_or_summary(item, entity.todo_items)
         if not found or not found.uid:
-            raise ValueError(f"Unable to find To-do item '{item}")
+            raise ServiceValidationError(
+                f"Unable to find To-do item '{item}'",
+                translation_domain=DOMAIN,
+                translation_key="item_not_found",
+                translation_placeholders={"item": item},
+            )
         uids.append(found.uid)
     await entity.async_delete_todo_items(uids=uids)
 
diff --git a/homeassistant/components/todo/strings.json b/homeassistant/components/todo/strings.json
index 3da921a8f47..5ef7a5fe35b 100644
--- a/homeassistant/components/todo/strings.json
+++ b/homeassistant/components/todo/strings.json
@@ -90,5 +90,13 @@
         "completed": "Completed"
       }
     }
+  },
+  "exceptions": {
+    "item_not_found": {
+      "message": "Unable to find To-do item: {item}"
+    },
+    "update_field_not_supported": {
+      "message": "Entity does not support setting field: {service_field}"
+    }
   }
 }
diff --git a/tests/components/shopping_list/test_todo.py b/tests/components/shopping_list/test_todo.py
index 7722bd8b6da..373c449497c 100644
--- a/tests/components/shopping_list/test_todo.py
+++ b/tests/components/shopping_list/test_todo.py
@@ -7,6 +7,7 @@ import pytest
 
 from homeassistant.components.todo import DOMAIN as TODO_DOMAIN
 from homeassistant.core import HomeAssistant
+from homeassistant.exceptions import ServiceValidationError
 
 from tests.typing import WebSocketGenerator
 
@@ -338,7 +339,7 @@ async def test_update_invalid_item(
 ) -> None:
     """Test updating a todo item that does not exist."""
 
-    with pytest.raises(ValueError, match="Unable to find"):
+    with pytest.raises(ServiceValidationError, match="Unable to find"):
         await hass.services.async_call(
             TODO_DOMAIN,
             "update_item",
diff --git a/tests/components/todo/test_init.py b/tests/components/todo/test_init.py
index e1440b292ee..5a8f6183cbb 100644
--- a/tests/components/todo/test_init.py
+++ b/tests/components/todo/test_init.py
@@ -20,7 +20,7 @@ from homeassistant.components.todo import (
 from homeassistant.config_entries import ConfigEntry, ConfigEntryState, ConfigFlow
 from homeassistant.const import Platform
 from homeassistant.core import HomeAssistant
-from homeassistant.exceptions import HomeAssistantError
+from homeassistant.exceptions import HomeAssistantError, ServiceValidationError
 from homeassistant.helpers import intent
 from homeassistant.helpers.entity_platform import AddEntitiesCallback
 
@@ -347,12 +347,12 @@ async def test_add_item_service_raises(
         ({"item": ""}, vol.Invalid, "length of value must be at least 1"),
         (
             {"item": "Submit forms", "description": "Submit tax forms"},
-            ValueError,
+            ServiceValidationError,
             "does not support setting field 'description'",
         ),
         (
             {"item": "Submit forms", "due_date": "2023-11-17"},
-            ValueError,
+            ServiceValidationError,
             "does not support setting field 'due_date'",
         ),
         (
@@ -360,7 +360,7 @@ async def test_add_item_service_raises(
                 "item": "Submit forms",
                 "due_datetime": f"2023-11-17T17:00:00{TEST_OFFSET}",
             },
-            ValueError,
+            ServiceValidationError,
             "does not support setting field 'due_datetime'",
         ),
     ],
@@ -622,7 +622,7 @@ async def test_update_todo_item_service_by_summary_not_found(
 
     await create_mock_platform(hass, [test_entity])
 
-    with pytest.raises(ValueError, match="Unable to find"):
+    with pytest.raises(ServiceValidationError, match="Unable to find"):
         await hass.services.async_call(
             DOMAIN,
             "update_item",
@@ -681,7 +681,7 @@ async def test_update_todo_item_field_unsupported(
 
     await create_mock_platform(hass, [test_entity])
 
-    with pytest.raises(ValueError, match="does not support"):
+    with pytest.raises(ServiceValidationError, match="does not support"):
         await hass.services.async_call(
             DOMAIN,
             "update_item",
@@ -931,7 +931,7 @@ async def test_remove_todo_item_service_by_summary_not_found(
 
     await create_mock_platform(hass, [test_entity])
 
-    with pytest.raises(ValueError, match="Unable to find"):
+    with pytest.raises(ServiceValidationError, match="Unable to find"):
         await hass.services.async_call(
             DOMAIN,
             "remove_item",